
There exists in the world a landlocked mountainous country in the Caucasus region of Eurosia called Armenia.
Over years Armenia has developed a modern and unique culture.
During years Armenia has introduced such outstanding painters as Ivan Aivazovsky, Minas Avetisyan, Arshile Gorky, Martiros Saryan to the world…
I do not know what it is exactly that inspires Armenian people to be so unique in art and culture. One thing I know for sure; Armenia will still take its chance to surprise the world with what is called typical and extraordinary Armenian culture.
However to create art is one thing, to make it popular and known is quite another thing. Art should never be promoted and sold by the artist himself, cause it deprives the artist from the opportunity to paint with his brains and not with his hands.
Art promotion is not less important than the promotion of any other spheres of life. To paint and create what is itself a living thing, the artist should never turn himself into a businessman whose first and foremost aim is to earn money.
Art washes from the soul the dust of everyday life, however without promotion of this very art something terrible happens…nothing! Here again arises a question…will promotion bring success.
The modern world of high technologies gives opportunities to promote art and sell art also through online market. Nowadays there exist millions of websites, blogs and e-shops that give an opportunity to speak out, to share ideas, blog posts, to sell art online, to keep a long story short, to know and get yourself known.
I do hope that Armenian art will be supported by art agents and by those companies and individuals who know and believe that national values are important to be preserved. I do believe that Armenia will stand for its unique culture and thanks to this support art will always be created with heart and not with hand...
Mariam


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